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From words

to images

Write, choose, compose: your story becomes a video.


MashUp is a platform that turns simple text into engaging audio-video content, powered by Artificial Intelligence, Voice Cloning, and a workflow tailored for media professionals.
It seamlessly blends technology and storytelling to deliver faster, scalable, and highly efficient content production


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From idea to video.The workflow that simplifies everything. 

Write your content, turn it into clips with voice and images, edit it in a few clicks and publish it immediately, without complex tools.

✽ What we offer

A new integrated solution

for theproduction of contentvideo in the Cloud

1

AI, creative support

In MashUp, Artificial Intelligencesupports the creative process without replacing it: it transforms text into voice, suggests coherent images, helps with video synthesis. The result is a faster and more organised workflow, where senza sostituirlo: trasforma i testi in voce, suggerisce immagini coerenti, aiuta la  sintesi dei video. Il risultato è un flusso di lavoro più rapido e ordinato, in cui the choices remain editorialand control is always human.

2

Voice Cloning

Create synthetic voicesfrom samples of real voices. The voices are organised in a dedicated space and support acustomisable phonetic dictionary, which allows for the correct pronunciation of words to be defined, ensuring consistent results in every production.

3

Video Editing

Shape your videos with atimeline-free editing system, designed for speed and control. Identify andextract clips from the text transcription, enrich with music, jingles and bumpers,apply graphic layoutsand create projects ready for distribution on any channel.

4

Automate processes

Create automations designed to manage the repetitive tasks typical of newsrooms and editorial teams. Starting from thelatest available content for each category, you cangenerate updated cyclical productions, maintaining editorial consistency and timeliness.

The browser becomes the new studio

Everything you need.

Activate yourfree trial nowand discover all the features ofMashUp


Try Mashup for free and discover how easy it is to turn your ideas into professional videos. With artificial intelligence, you can create, compose, and schedule multimedia content in just a few clicks, saving time and increasing your productivity. Start today and take your projects to the next level!

Your journey starts here

Here your story takes shape

Discover whatwe can offer you


Digital transformation

MashUp fits into the path ofdigital transformation of media and communication, contributing torethinking how content is conceived, produced, and distributed.

Through automation and artificial intelligence, the platform simplifies production processes and makes the creation of audio-visual content more efficient.


A modular solution around your needs.

We canconfigure MashUp according to your needs, integrating it with existing systems and infrastructures.

The platformadapts to the workflows in use, connecting to media archives, CMS, publishing systems, or external services via API.

We offer aflexible and modular approach, designed for newsrooms, editorial groups, and professionals who want toinnovate their processes without disrupting them, enhancing what already works and making the entire content production more efficient.

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